Infold Games asked us to launch Love and Deepspace globally, and announce the game's biggest content drops.
Overview
We were tasked with launching Infold Games’ Love and Deepspace, a groundbreaking 3D dating simulation, to a global audience in early 2024. We also delivered global announcements for the game’s biggest content drops.
Our mission was to break this visually stunning otome title out of its established Asian markets and establish a passionate player base across the UK, Europe and the US in the dating simulation genre, setting the stage for long-term engagement through its major content updates.
With momentum at an all-time high since the launch, regular seasonal updates and new storylines have kept players engaged and more dedicated than ever.
Project
Love and Deepspace
Client
Infold Games
Platform
Mobile
What We Did
Announcements for launch and content drops
What we did
- Launched the game globally across the UK, European, and US markets.
- Announced and promoted its biggest post-launch content drops and seasonal updates, including the introduction of a new love interest, Sylus.
- Executed a PR campaign that secured foundational coverage in leading mobile gaming outlets and expanded into wider gaming media.
The Results
- We supported a title that grossed $397 million in revenue in 2024 and secured second place in the list of the top 15 fastest-growing mobile games of the year.
- Our work attracted over 10 million players for the global launch.
- Love and Deepspace has been consistently featured in top-tier media, including Eurogamer, The Gamer and GameRant.