We supported SOHO Live ONCE MORE with the announcement of its new 2025 symphony of Seasons tour
Overview
After working with SOHO Live to announce the Stardew Valley: Festival of Seasons tour, we collaborated with them once again for the 2025 Symphony of Seasons Tour, announcing the initial dates, alongside the release of tickets.
Taking advantage of the continued popularity of Stardew Valley with gamers and journalists, alongside the success of the first tour, we were able to generate significant news coverage in outlets such as NME, CBR, GamingBible, IGN, Eurogamer and The Mirror.
We were also able to place interviews with NPR and Bobby Lee’s TigerBelly podcast, who spoke to the game’s creator Eric Barone on the second tour and the Stardew Valley soundtrack.
Project: Stardew Valley: Symphony of Seasons Tour
Client: SOHO Live
Platform: N/A
What We Did: Assisted SOHO Live in promoting the second Stardew Valley orchestral tour, following a successful collaboration on the first tour
What we did
- Raised awareness of the tours announcement, as well as additional dates added due to popularity.
- Coordinated interviews with NPR and Bobby Lee’s TigerBelly podcast, who spoke to the game’s creator, Eric Barone, on the second tour and the Stardew Valley soundtrack.
The Results
- We secured over 100 pieces of coverage, with articles in major outlets such as NPR, IGN (145k+ views on YouTube), Eurogamer, NME, Comicbook and GamingBible.
