We’ve put together a brief guide on some of the most vital things to consider in terms of timing when planning your next PR strategy, covering everything from unexpected game delays to taking advantage of newsjacking opportunities.
Hopefully, there comes a time when the video game you’ve spent the last few years working on is in a polished-enough state that you’re comfortable sharing it with the world, whether that’s alpha, beta, or the entire game.
Before we get started on the nitty-gritty of how to pitch your game to media and influencers In our last blog, it's worth you taking a look at our last blog in which we shared some of our top tips on how to write an effective press release.
Join us as we dive deeper into the challenges facing video game PR during 2022 including multiple game delays, time-stretched journalists, a lack of organic PR opportunities, blockchain difficulties and more.
Having a good PR strategy for your game is essential, whether you are a one-person development team or a multi-national studio. However, not everyone gets their video game PR right…
Over 160 journalists share their thoughts on the state of game journalism in 2022 and what PRs and game studios can do to improve their chances of coverage.
We keep seeing B2B PR strategies that make the same mistakes.
Yours is probably one of them, but that’s OK because we want to help. And we can – but only if you’re ready to be helped.
PR and the ability to secure B2B media coverage really isn’t a dark art.
It’s basically matchmaking. It’s about pitching the right content to the right journalists and publications in the right way.
If you're looking to PR your game, then this ebook will show you some of the classic mistakes that developers make when doing their own PR. We've got you covered.
Trying to work with influencers but don't know where to start? With over 30 detailed tips, this ebook is sure to help get you set on the road to success.
When looking at the way most journalists drool over the big players of the games industry – The EA, Nintendo and Blizzard's of this world, you’d think that pitching your game to reviewers is simple. A standard procedure based on set dates and activities repeated over time.
If you’re a developer and you’re starting out on the road to selecting a PR agency for your game, then we appreciate that it can be a bit daunting.
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