PR

Video

We explore the how's and the why's of ditching the traditional model of B2B PR and adopting a modern and content-driven approach with Jennifer Montague from Dixa.

PR

Blog

When looking at the way most journalists drool over the big players of the games industry  – The EA, Nintendo and Blizzard's of this world, you’d think that pitching your game to reviewers is simple. A standard procedure based on set dates and activities repeated over time.

PR

Video

In this episode, we chat with Iliyana Stareva. Author of Inbound PR, digital, marketing and project management consultant and active blogger

Strategy

Podcast

We spoke ton this start-up podcast about structuring PR and marketing efforts in a B2B start-up.

Strategy

Podcast

We spoke with Pete Everitt of the Marketing Development Podcast, about how to create a B2B PR Strategy from the ground up.

Metrics

Video

In this episode, we chat with Stella Bayles. Co-founder of renowned PR reporting tool 'CoverageBook' and host of the PR Resolution podcast.

Strategy

Video

In this episode, we chat with Gini Dietrich. Creator of the PESO model, author of Spin Sucks, and all-round B2B PR hero.