We often see B2B companies stuck in the same cycle, focusing solely on gaining media coverage and putting all of their eggs in one basket. While it is an important part of any PR strategy, media coverage certainly isn’t the only piece of the puzzle, in fact, there are many more to weave in.

Blog, B2B PR, SEO


Getting to grips with SEO basics is essential if you're going to be a digital PR rockstar. This in-depth beginners guide is full of useful easy-to-read actionable advice to help get you up to speed on the world of SEO.

Metrics, B2B PR

Blog, eBook

B2B PR campaigns are a bit pointless if you can't measure them. Say goodbye to fluffy and unaccountable notions of PR with our in-depth guide to the best way to measure the effectiveness of your campaigns.

Blog, B2B PR, Content


B2B podcasts are a great way to engage your audience and prospects. This in-depth guide is full of everything you need to know about running an amazing B2B podcast in one place. Packed with real-world actionable tips and insight to get you up and running in no time.

PR, Strategy

Blog, eBook

We keep seeing B2B PR strategies that make the same mistakes. Yours is probably one of them, but that’s OK because we want to help. And we can – but only if you’re ready to be helped.

B2B PR, Content

Blog, eBook

You've created awesome content ..now what? Don't worry. We've got your back. Our guide gives you step-by-step real-world advice on the most effective ways to get your fantastic content in front of the people that matter.



We explore the how's and the why's of ditching the traditional model of B2B PR and adopting a modern and content-driven approach with Jennifer Montague from Dixa.