We surveyed 1,000 console and PC gamers in the US to shed light on how they discover games, which sources they trust the most and least and what marketing channels most influence their purchasing decisions. FREE download.
Navigate the world of game influencer marketing with these insider tips. Learn how to find the perfect partners, choose the right platform, and build lasting relationships that will send your game soaring past any boss battle.
We surveyed 150+ games journalists to uncover their honest opinions on AI's impact, job security concerns, and the top factors that actually influence coverage decisions. Improve your press strategy and make your game stand out with the insights from this free report.
This blog is your ultimate guide to conquering trade show PR in the games industry. Learn how to connect with the right media for both B2B and consumer audiences, score amazing coverage, and make the most of every trade show appearance.
Tired of creating new content all the time? Discover 80+ ways to revitalize your existing work! Transform blogs into podcasts, infographics into social media gems, and unlock hidden potential. Boost traffic, reach new audiences, and reignite engagement through strategic repurposing. Download our guide today!
Dive into the realm of gaming's most ingenious marketing campaigns. From Halo's breathtaking diorama to Diablo's devilishly sweet chocolate shop, discover how these campaigns captivated audiences and reimagined video game promotion.
Each month, we analyze thousands of news articles to identify the most important topics in the games industry. We look past the hype to understand what matters most to the media. Here's the hot topics from October 2023.