Unpacking the 2024 Game Journalist Survey! Join Eurogamer's EiC Tom and the BGM crew as we explore SEO, pitching secrets, & the future of game journalism.
Struggling to get noticed by influential games trade media? If you're craving to be featured in GamesBeat, this blog reveals the secrets to landing coveted coverage and amplifying your B2B brand's visibility.
Navigate the world of game influencer marketing with these insider tips. Learn how to find the perfect partners, choose the right platform, and build lasting relationships that will send your game soaring past any boss battle.
We surveyed 150+ games journalists to uncover their honest opinions on AI's impact, job security concerns, and the top factors that actually influence coverage decisions. Improve your press strategy and make your game stand out with the insights from this free report.
This blog is your ultimate guide to conquering trade show PR in the games industry. Learn how to connect with the right media for both B2B and consumer audiences, score amazing coverage, and make the most of every trade show appearance.
Tired of creating new content all the time? Discover 80+ ways to revitalize your existing work! Transform blogs into podcasts, infographics into social media gems, and unlock hidden potential. Boost traffic, reach new audiences, and reignite engagement through strategic repurposing. Download our guide today!
Dive into the realm of gaming's most ingenious marketing campaigns. From Halo's breathtaking diorama to Diablo's devilishly sweet chocolate shop, discover how these campaigns captivated audiences and reimagined video game promotion.
Time and time again we see the same B2B marketing mistakes being made in the games industry. This post dives deep into the most common pitfalls and equips you with actionable strategies to avoid them.
Valuable insight from Liam Richardson, former Video Editor at Rock Paper Shotgun and current co-host of the Indieventure Podcast on the strategies indie game developers can employ to effectively garner media coverage.
Discover the optimal timing for pitching your game to influencers and media. In this post, we offer a step-by-step approach tailored to your specific situation, ensuring you sidestep any potential PR pitfalls.
Each month, we analyze thousands of news articles to identify the most important topics in the games industry. We look past the hype to understand what matters most to the media. Here's the hot topics from October 2023.
Crafting a strong PR strategy for your game is crucial, whether you're a solo developer or part of a AAA studio. In this post, we examine common mistakes made by others and offer practical tips to help you avoid them.
Each month, we analyze thousands of news articles to identify the most important topics in the games industry. We look past the hype to understand what matters most to the media. Here's the hot topics from September 2023.
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